Privacy Policy
Last Updated: July 2026
This Privacy Policy explains how Loftes Photography (referred to as "I", "me", or "my") collects, uses, discloses, and protects your personal information. I am committed to protecting your privacy and handling your data in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). [1]
For the rules, guidelines, and copyright terms governing the use of my services and website, please view my
Terms and Conditions.
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As a photography business, I collect information necessary to communicate with you, book your sessions, deliver your photos, and process payments. This may include:
Contact Details: Your name, email address, physical address, and phone number.
Booking Details: Event dates, locations, and names of family members or participants included in the shoot.
Payment Information: Credit card details or bank account information (processed securely through third-party payment gateways).
Visual Data: Photographs, digital images, or video footage captured during our photography sessions.
Website Analytics: Your IP address, browser type, and cookies collected when you visit my website.
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I collect personal information directly from you when you:
Fill out an inquiry or booking form on my website.
Communicate with me via email, phone, or social media.
Sign a photography contract or client agreement.
Participate in a photography shoot where images of you are captured.
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I use your information for primary business purposes, including to:
Provide my photography services, edit your images, and deliver online galleries.
Manage bookings, invoicing, payments, and client communications.
Send you promotional updates, marketing materials, or special offers (you can opt-out at any time).
Display your photos in my professional portfolio, website, or social media pages (unless previously requested against).
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I do not sell your personal information. I only share your data with trusted third parties who help me run my business, such as:
Online gallery hosting platforms (e.g., Pixieset, Pic-Time).
Customer Relationship Management (CRM) and invoicing tools.
Professional printing laboratories (if you order physical prints).
Law enforcement or regulatory bodies if required by Australian law.
Some of these third-party cloud providers may store data on servers located outside of Australia. I take reasonable steps to ensure these providers maintain strict data security.
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I take the security of your personal information seriously. I implement industry-standard digital and physical safeguards to protect your data from misuse, loss, unauthorised access, or disclosure. This includes using secure passwords, encrypted cloud storage, and secure payment processors.
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You have the right to request access to the personal information I hold about you, or to ask me to correct or update it. If you wish to do this, please contact me using the details below.
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If you have any questions about this Privacy Policy, or if you wish to make a complaint about how I have handled your personal information, please contact me at:
Business Name: Loftes Photography
Contact Person: Thomas Wilkinson
Email: loftes.photography@gmail.com
If you are not satisfied with my response to a privacy complaint, you have the right to escalate the matter to the Office of the Australian Information Commissioner (OAIC).